Space 87 introductionProduct video for iCON Pro Audio.
Space Microphones
For iCON Pro Audio, MusicTech Agency built product-video storytelling, model-specific positioning, and launch assets for the Space microphone series across creator, studio, dealer, and ecommerce channels.
Challenge
The Space line included multiple large-diaphragm microphones with different sonic references, price points, and studio roles. Buyers needed a fast way to understand which model fit their recording style.
What we delivered
- Wrote product stories for Space 87, Space 251, and Space 67.
- Produced education-led video content that made microphone types, tone, use cases, and product differences easier to compare.
- Created channel messaging for product pages, social content, dealer support, and sales conversations.
Results
The Space campaign moved the conversation beyond specifications. Customers could compare the microphones by tone, source, and studio use case, while dealers and ecommerce pages had clearer language for helping buyers choose the right model.
Featured education video
How to choose the right microphone
A microphone education video that helps customers compare dynamic, condenser, and application-specific choices before looking at individual Space models.
Space 251 introductionProduct video for iCON Pro Audio.
Space 67 introductionProduct video for iCON Pro Audio.
Retail content
Amazon and dealer assets
The Space work extended into Amazon and retail content so each microphone had a clearer story at the point of purchase, not only in launch videos.
Amazon A+ / PDP
Space 87 listing support
Amazon listing with model-specific buyer copy, product imagery, and branded retail content.
View page
Amazon A+ / PDP
Space 251 listing support
Amazon listing with expanded product-description modules, brand content, and launch video support.
View page
Amazon A+ / PDP
Space 67 listing support
Amazon listing carrying the Space series visual language into a purchase environment.
View page